Tracy Black


Former Sr. Vice President of Information Technology, J.B. Hunt
Board Representation


Tracy Black is a Partner at NewRoad Capital Partners. Tracy has over 30 years of experience leading enterprise IT organizations. Tracy served as SVP of Information Technology at J.B Hunt, where she led the technology strategy around mobility, telematics, cloud migration, digital transformation and software development. She also led the effort to establish an Innovation Center of Excellence for artificial intelligence and machine learning with the University of Arkansas and J.B. Hunt. She has been recognized as a Distinguished Alumni by the University of Arkansas, named a Premier 100 IT Leader by Computerworld and is a recipient of the NWA Women in Business Award.

Tracy previously served as the President of the NWA Network of Executive Women and the University of Arkansas CSEG Alumni Organization. She has also served on the Board of Advisors for Samsung. Other industry board and advisor roles include Arkansas Academy of Computing, Information Technology Research Institute, Arkansas Executive Forum and in a mentorship capacity for Endeavor.

Tracy holds a BS in Computer Science from the University of Arkansas.

Entrepreneurship is in our DNA. From our founding partners that started and exited their own businesses to our many operating partners and strategic advisors that worked under entrepreneurs like Sam Walton and J.B. Hunt as they grew their companies to Fortune 500 level. The most rewarding part of my work is being able to take that experience and apply it to help other entrepreneurs achieve their dreams.

Operating Skills

  • Technology Development
  • IT Team Development